Show ‘Em Your Inner Rockstar

One of the most powerful things a leader can do to build a strong organizational culture is to just be himself. For us lucky Double-Take employees, we have a great example at the top of our organization.

Four or five times a year, Double-Take Software CEO Dean Goodermote makes a drastic wardrobe change to entertain his clients. His necktie is replaced with love beads. His suit is replaced with a tight, sleeveless T-shirt, capri pants and bright orange-and-blue sneakers – an homage to the company colors.

Cluster-Funk at Tech Ed from DBTK on Vimeo.

Read more about ClusterFunk’s rockstar performance last night at the Conga Room in Los Angeles for the 4th year in a row at the Microsoft TechEd event.

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